Know Before You Go: Tips to Improve Your Italy Trip
- Ashley Campolattaro
- Apr 6
- 8 min read
Updated: Apr 7

Italy is one of the most beautiful places to visit and the understanding of a few cultural and logistical differences can really improve your experience. These are the things that might surprise travelers most and how to navigate them.
First, you don’t need to try to “pass” as a local. People will know you’re visiting, and that’s completely fine. What matters is how you show up. Respect, awareness, and a willingness to adapt go a long way. Especially in smaller towns like Lucca, where there is a strong sense of community and familiarity, being mindful of local customs helps you avoid coming across as the kind of tourist people remember for all of the wrong reasons.
Etiquette and Social Norms
Italian culture places a strong emphasis on respect, awareness of others, and unspoken rules.
Before sitting down at a table, always ask. Most cafes have different pricing depending on whether you stand at the bar or sit at a table, and sitting without asking can be considered rude. We witnessed this happen in Florence many years ago and it really stuck with us. Don't assume an empty table in front of a bar means you can just sit down.

In some bars, you pay first and then bring your receipt to the counter to order. In others, you order first and pay after. When in doubt, ask. It is completely normal to clarify.
Tipping is not expected in the same way it is in the United States. You will often see a small service charge, or coperto, already included in your bill. Leaving a euro or two or rounding up is appreciated though.

Food and Dining Culture
Italian dining is structured and intentional, and there are a few key differences that can enhance your experience.
In Italy, a bar isn’t just a place for alcohol, it’s a neighborhood café where locals stop throughout the day for coffee, a quick pastry, or an afternoon drink.
Drinking a cappuccino is traditionally reserved for breakfast and is uncommon later in the day. After the morning hours, Italians typically switch to espresso, a concentrated shot of coffee meant to be enjoyed quickly and intentionally. If you prefer a bit of milk in your coffee, a macchiato—an espresso with a splash of steamed milk—is a common choice. Italians typically switch to espresso after the morning hours. If you prefer a bit of milk in your coffee, you can order a macchiato (an espresso with a splash of steamed milk) without raising eyebrows.
Coffee to-go isn’t really a thing here. Unlike Starbucks in the U.S., where you grab a giant latte on your way to work, Italian coffee culture is about slowing down, enjoying the moment, and connecting with your neighborhood. Most cafés don’t even offer takeaway cups...it’s just not part of the culture. You might see it more in bigger cities, but that’s largely catering to (and capitalizing on) tourists.
And if you’re craving something iced, just know that iced coffee isn’t really a standard thing here. You might find a caffè freddo or shakerato (espresso shaken with ice), but don’t expect a big cup packed with ice, because in Italy, ice is not used plentifully.
That said, we spotted plenty of iced lattes in to-go cups last week in Florence…all tourists, happily lining up for an hour plus for a viral panino. Speaking of which, don't do that. Just don't. More on that, here.
Speaking of lattes, If you order one in Italy, you’ll get exactly that…milk. If you’re actually looking for the coffee drink, you’ll want to order a caffè latte instead.
Meals follow a rhythm. Dessert comes before coffee. Coffee is considered the final note, not something to sip alongside sweets.
Food and drink follow their own quiet rules as well. Aperitivo is less about the drink itself and more about the ritual: a social pause at the end of the day, something to savor rather than rush. It’s common to be served small snacks (chips, olives, even little sandwiches) alongside a glass of vino, often times at no extra charge. Similarly, drinks like an Aperol spritz are typically enjoyed before a meal, not during it.

Breakfast is light and sweet. Think pastries, biscuits, or a cornetto with coffee. A savory, protein-heavy breakfast is uncommon in traditional settings.
Meal times are later than many visitors expect. Lunch often starts around 1pm and dinner rarely begins before 8pm, especially in smaller towns.
Speaking of time, in casual conversation, you’ll hear the 12-hour format, while schedules, transportation, and reservations almost always use the 24-hour clock, so 15:30 means 3:30 PM.
Dining out in Italy is meant to be savored. Meals are leisurely, and tables aren’t rushed or turned over quickly like they often are in the United States. Once you sit down, the table is typically yours for the evening. If you’re in a hurry, there are plenty of quicker options, cafés, bars, and takeaway spots to grab a bite on the go.
Service works a bit differently as well. Waiters won’t check in constantly, so you may need to get their attention when you’re ready for something. This isn’t a sign of poor service, it’s just part of the relaxed pace. The bill won’t automatically arrive at the end of the meal, either, so you’ll need to ask for it. In some places, you’ll take the bill to the front to pay, often referencing your table number.
Water is not automatically free at restaurants. You will usually be asked if you want still or sparkling, and it will be bottled and added to your bill. The good news is that you'll find that the wine is very reasonably priced and mostly local!

Travel Logistics
Some of the biggest travel frustrations in Italy come down to small logistical details.
If you are renting a car, you will need an International Driving Permit (IDP) along with your license. Rental companies require it, and you can be fined if you do not have one...or, worse you won't be able to rent a car. You can get one online easily before your trip. Comedian Lara Ramoso has some hilarious takes on renting a car in Italy (among other experiences) and, honestly, they’re not that far off from the real experience. Pack your patience and your sense of humor!
You will see parking spaces in three different colors:
Blue Parking Lines = Paid parking
White Parking Lines = Free parking
Yellow Parking Lines = Reserved for resident permit parking only

You are legally required to carry identification in Italy, and for tourists that means your passport. Spot checks do happen, (typically in bigger cities and train stations) and not having it on you can result in fines. It’s a good idea to also keep a photocopy stored safely at your accommodation in case the original is lost or stolen.

Train travel is excellent, but regional train tickets need to be validated before boarding. Look for the small green machines on the platform and stamp your ticket. Skipping this step can result in a fine.
Transportation strikes, known as scioperi, do happen and can affect trains, buses, and flights. They are usually announced in advance, so it’s worth checking if you are on a tight schedule.

If you are driving, be very aware of ZTL zones, which are restricted traffic areas in many historic centers. DO NOT enter the ZTL areas. These are monitored by cameras, and driving into one accidentally can result in fines sent to you months later.
Cash is still important. While cards are widely accepted, many smaller purchases, taxis, public restrooms, or local spots prefer cash. Local businesses truly appreciate cash payments since it saves them the credit card processing fees.
Public bathrooms are not always easy to find and sometimes require payment, so having coins on hand is especially helpful.
At markets and smaller shops, you may be expected to bag your own items and bring your own bags. Stores often charge per bag, but most are biodegradable as part of environmental regulations.

Shopping and Daily Life
Daily life in Italy is more intentional and less bulk-oriented.
People shop for the day or for a specific meal rather than stocking up for the week. Fresh ingredients are a priority, and frequent, smaller shopping trips are the norm.
If you are shopping at a smaller local market or neighborhood produce shop, the experience is much more personal. You typically do not just pick up and bag your own fruits and vegetables. Instead, you ask for what you need, and the shopkeeper will select it for you. They may even ask what you are making, like whether the tomatoes are for a caprese or a sauce, and guide you to the freshest and most appropriate option.
In larger grocery stores, the process is more self-service, but there are still a few extra steps. You are usually expected to weigh and label your own produce using the machines in the store, and you will sometimes find disposable gloves to wear when handling fruits and vegetables.
Stores may close in the afternoon for a few hours, especially outside major cities. This midday break, or “pausa,” typically happens between about 1pm and 3:30 or 4pm. It’s a long-standing rhythm of the day, particularly in smaller towns, where shop owners close to rest, eat, or spend time with family. Even big chain stores may close during this time. Planning around these pauses will save you frustration.
If you plan to shop, run errands, or visit smaller businesses, it’s best to go in the morning or later in the afternoon. Large cities and major retailers are more likely to stay open all day, but you should not count on that everywhere.
Navigating Italy in Style
Italians are known for their sense of style, and it shows in everyday life.
Athletic clothing is generally reserved for the gym or actual exercise. Wearing leggings, running shorts, or gym outfits around the city can make you stand out immediately. Likewise, you won't see Italians wearing flip flops unless they're at the beach.
That said, comfort still matters. You will walk more than you expect, often on uneven streets, so comfortable walking shoes are essential. The goal is to strike a balance between practical and polished.
Don’t worry about dressing exactly like a local...no matter what you wear, there’s a good chance you’ll be spotted as a tourist, and that’s perfectly ok.
Cultural Mindset
A few broader mindset shifts will help you blend in and enjoy your trip more fully.
Learn a few basic Italian phrases. Even simple greetings or polite expressions go a long way and are genuinely appreciated. Italians will often respond in English since they want to practice too!
Energy is expensive and Italy is very conscious of this. It is common to turn off lights, heating, or air conditioning when leaving a room. In some places, systems are designed to shut off automatically when windows are open. In most hotels, your key card is put into a slot by the door to keep electricity running while you're in the room.

Things may not always move quickly, and that is part of the experience. Meals are meant to be enjoyed, not rushed. Service is slower by design, not by mistake. Breathe and embrace it.
A Note on Smaller Towns
If you are spending time in places like Lucca, you'll notice an even slower, more local rhythm.
Lucca is known for its intact Renaissance walls, which you can walk or bike around like a city park. Biking is especially popular here and often easier than navigating on foot. Just don't attempt to ride your bike down busy pedestrian streets!
Italy Rewards Travelers Who Slow Down
While traveling in Italy, slow down, observe and adapt. The more you lean into the local rhythm instead of fighting it, the more memorable your trip will be.
Of course, no single guide can capture everything. Italy is full of surprises! What have I missed?
